Most mattresses are built
for the average sleeper.
Helix is built for you.
Midnight or Twilight. Luxe or Elite. Each model is engineered for a specific body type, sleep position, and comfort preference. There is no guessing involved — just an honest match between how you sleep and how the mattress is built.
Midnight or Twilight — this is the first decision.
Before choosing between Luxe and Elite, you need to know which model fits your sleep position. Midnight and Twilight feel meaningfully different — not just in firmness, but in how the support system is tuned.
The Midnight is engineered for pressure relief at the shoulders and hips — the two places side sleepers feel it most. The zoned lumbar support system (on Luxe and Elite models) is softer where shoulders contact and firmer under the core to keep your spine neutral. Memory foam in the comfort layer conforms slowly and deeply. If you wake up with shoulder or hip pain, this is the model to try first.
The Twilight is one of the firmest mattresses we carry. Back sleepers need a surface that resists hip sinkage — when hips drop too far, the lumbar curve collapses and that is what causes lower back pain. The Twilight keeps you elevated and aligned. Stomach sleepers need that same resistance to keep their spine from bowing. If you have always needed a firm mattress and found most “firm” options still too soft, the Twilight is the answer.
Luxe or Elite — same DNA, different level.
Once you know whether you’re a Midnight or Twilight sleeper, the choice between Luxe and Elite comes down to how much comfort layer and cooling technology you want.
Midnight Luxe
Twilight Luxe
The Luxe is where Helix’s zoned lumbar support system begins. Softer at the shoulders, firmer at the core — engineered to keep your spine neutral regardless of position. The 1” plush pillow top adds cushioning without compromising the support below. The copper gel memory foam in the Midnight Luxe comfort layer actively draws heat away from your body. GlacioTex cooling cover is available as an upgrade for hot sleepers. A well-rounded mattress for most sleepers at a strong price-to-performance ratio.
Shop Luxe Collection
Midnight Elite
Twilight Elite
The Elite is built for sleepers who want the most. Two microcoil comfort layers sit between high-density foam for a level of contouring and pressure relief that goes significantly deeper than the Luxe. At 15” it has a genuinely substantial feel. The biggest upgrade over Luxe: GlacioTex Elite cooling cover is included at no extra charge — not an option, not an add-on. If cooling is a priority, the Elite removes the decision entirely. The 2” quilted pillow top is noticeably more plush than the Luxe, with no sacrifice in edge support or core firmness.
Shop Elite CollectionCompare the full lineup at a glance.
Use this to narrow down before you come in. Once you’re on the floor, the feel tells you the rest.
| Feature | Midnight Luxe | Twilight Luxe | Midnight Elite | Twilight Elite |
|---|---|---|---|---|
| Best for | Side & combo sleepers | Back & stomach sleepers | Side & combo sleepers | Back & stomach sleepers |
| Firmness | Medium (6/10) | Firm (8/10) | Medium (6/10) | Firm (8/10) |
| Height | 13.5” | 13.5” | 15” | 15” |
| Pillow top | 1” plush | 1” plush | 2” quilted | 2” quilted |
| Microcoil layers | — | — | 2 layers | 2 layers |
| Zoned lumbar support | Yes | Yes | Yes | Yes |
| GlacioTex cooling | Optional upgrade | Optional upgrade | Included standard | Included standard |
| Reinforced edge support | Yes | Yes | Yes | Yes |
| Copper gel memory foam | Yes (Midnight) | — | Yes (Midnight) | — |
Scroll to see full comparison →
All four models available to try at Foscoe and Boone Mall. No appointment needed.
The sleepers who tend to find their match quickly.
Helix builds each model around a specific sleeper profile. If you recognize yourself in one of these, the model is already narrowed down before you walk in the door.
You’re a side sleeper who wakes up with shoulder or hip pain. The Midnight Luxe or Midnight Elite was specifically designed for your sleep position. The zoned support system is softer exactly where your shoulder contacts the mattress and firmer where your core needs it.
You’re a back sleeper and firm mattresses have never been firm enough. The Twilight comes in at an 8 out of 10 on the firmness scale. That is genuinely firm — not the “firm” that most brands call medium. Back sleepers with lower back pain often find their answer here.
You sleep hot and want the cooling built in, not added on. The Elite collection includes GlacioTex Elite cooling technology at no extra charge. If you’ve been paying extra for cooling upgrades on other brands, the Elite removes that calculation entirely.
You move around a lot during the night. Helix hybrids are more responsive than memory foam beds — you sit up, roll over, and change positions without fighting the mattress. The pocketed coil base gives you support and bounce that pure foam can’t replicate.
You and your partner sleep differently. One of you is a side sleeper, the other sleeps on their back. Midnight for one side and Twilight for the other in a Split King means neither person compromises — each side is tuned to the sleeper on it.
You want a premium hybrid without paying Tempur-Pedic prices. The Helix Midnight Luxe is consistently rated among the top performing mattresses tested across major review platforms. It outperforms beds that cost significantly more. The value-to-performance ratio is one of the strongest in the category.
Try all four models before you decide. That is the advantage.
Reading about a firmness rating and lying on the actual mattress are two different experiences. We carry all four models so you can feel the difference between Luxe and Elite, and between Midnight and Twilight, without guessing.
All four models on our floor
Midnight Luxe, Twilight Luxe, Midnight Elite, and Twilight Elite. Try each one side by side before committing.
120-night comfort trial
Try your Helix at home for 120 nights with protector purchase. If the feel isn’t right, we work with you on an exchange.
Full warranty protection
Purchased from an authorized Helix dealer. Full manufacturer warranty intact — not a grey market purchase.
Local delivery by our team
Our crew delivers, sets up, and removes your old mattress. People you’d recognize around the High Country.
Financing available
0% interest options on qualifying purchases through Synchrony HOME. Checking your rate does not affect your credit.
The only Helix dealer in the High Country
We’ve been your neighbors since 2001 — the only authorized Helix dealer serving Boone, Banner Elk, Blowing Rock, and the wider High Country region. If something goes wrong, you call us directly.
The only place to try Helix in the High Country.
Blackberry Creek Mattress is the only authorized Helix retailer serving Boone, Banner Elk, Blowing Rock, Valle Crucis, and the wider Watauga and Avery County region. No appointment needed. Same price as buying online. Full warranty intact.
Boone, NC 28607
Mon–Sat 9:00 AM – 5:00 PM
Boone, NC 28607
Mon–Sat 10:00 AM – 6:00 PM
Serving: Boone • Banner Elk • Blowing Rock • Valle Crucis • Sugar Mountain • Beech Mountain • Seven Devils • Linville • West Jefferson • Newland • Lenoir • Wilkesboro
Know which model you are in ten minutes.
Tell us your sleep position and we’ll put you on the right mattress immediately. No lengthy process, no pressure. Both showrooms carry all four Helix models and our team knows them well.
